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Performer Media Training Workshop

Monday, December 12th 2022 9:00 am - 12:00 pm

Forum 132

The program will focus on providing performers with the training necessary to interact with the media reliably, confidently and professionally. It will include workshop-style exercises to demonstrate tactics and techniques for communicating your message, providing reporters with the information they need to complete their assignment, and avoiding the common pitfalls of media interaction.

The session will be conducted by Morri Berman, one of the nation's most experienced and widely respected media training consultants in North America. He will draw on nearly 40 years of public relations, crisis communications and training experience to deliver a program that will provide you with practical tools, useful insight and the confidence necessary to interact with reporters comfortably and consistently.

Importantly, successful completion of the Performer Media Training Workshop will be a required pre-requisite for the voluntary ICAS Performer Recognition program to be launched later this year.

There is no additional fee for the Performer Media Training Workshop.

Moderated by: Ken Hildebrandt